In a recent pricing adjustment, Guinness Nigeria has raised the cost of some of its popular beverages. Among these changes, Guinness Stout is now priced at N1,100, while the non-alcoholic Malta Guinness costs N700. This move comes amid shifting economic conditions affecting production and distribution expenses.
The increase has prompted mixed reactions from consumers, as Guinness Stout and Malta Guinness are staple beverages for many Nigerians. For regular buyers, the adjustment means reconsidering their purchase habits as they navigate the rising cost of living. Many have expressed concern that the hikes could affect their spending on beverages or push them towards more affordable alternatives.
Industry analysts note that rising operational costs, including inflation and supply chain disruptions, are likely contributing to this price increase. While consumers adjust, Guinness Nigeria is expected to monitor the market’s response and the impact on demand, as pricing remains a critical factor in the competitive beverage industry.
